We are thrilled to announce the publication of our latest report, Mission Impossible? The Imperative, Pitfalls, and Innovations in Diversity Management in Media. Authored by Greta Gober and Anna Jupowicz-Ginalska, this report examines the complexities of diversity management in newsrooms across Poland, Sweden, and the United Kingdom.
Why Does Diversity in Newsrooms Matter?
Diversity is a frequent topic of discussion in the media industry—but what does it truly mean in practice? As newsrooms strive to stay relevant in increasingly diverse societies, diversity management is emerging not only as an ethical commitment but also as a strategic approach to strengthening audience trust, enhancing journalistic quality, and upholding democratic values.
What’s Inside the Report?
This report explores practical examples of diversity management in selected newsrooms across Sweden, the UK, and Poland, offering insights into how diversity practices are implemented on the ground.
We extend our heartfelt gratitude to all interviewees and advisory board members who generously shared their experiences and expertise. Special thanks go to Agnieszka Górska and Katarzyna Liwska from the financial section of the Faculty of Journalism, Information, and Book Studies at the University of Warsaw for their invaluable support. We also thank the Norway Grants – Basic Research Programme POLS scheme for funding this research.
Launch Event
The English version of the report was launched on March 26, 2024, during a workshop at Jönköping International Business School. At this event, Greta Gober represented the “Managing Newsroom Diversity” project in a day-long discussion on newsroom diversity challenges.
Access the report 👉 here.
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